Increasing the Lifespan of an Event
Increasing the Lifespan of an Event It’s easy to keep folks interested in your festival when you are weeks away – or in the middle of it. Outside of those days, it can be difficult to keep the event in the minds of your fans. It is imperative you hold your audience’s attention until next year. Keeping your audience engaged year round ensures they don’t feel “sold to” when the time for issuing tickets comes around. It also creates opportunities to reach out to new audiences. Below are a few ways to achieve this. Staged release of media from …
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